On April 11, Sunshine Lighting released its 2016 financial report. During the reporting period, the company achieved sales revenue of 4.393 billion yuan, a year-on-year increase of 3.18%. The net profit attributable to shareholders of listed companies was 452 million yuan, a year-on-year increase of 21.67%.
Among them, LED light source and lighting products revenue was 3.674 billion yuan, an increase of 17.97%, sales volume of 269 million (set), an increase of 31.86%; energy-saving light source and lighting products revenue of 658 million yuan, down 39.80%, sales of 83 million (set), a year-on-year decrease of 38.06%.
On the same day, Sunshine Lighting also released its first quarter 2017 results forecast. It is expected that the net profit attributable to shareholders of listed companies will increase by about 15% in the first quarter of 2017 compared with the same period of the previous year. From January to March, the company's LED light source and lighting products revenue continued to grow steadily.
Sunlight Lighting's main business is the development, production and sales of lighting appliances. The main products are green lighting products for general lighting, including LED lighting products, integrated electronic energy-saving lamps, T5 high-power fluorescent lamps and supporting lamps.
At present, Sunshine Lighting has realized the transition from a production-oriented company to a business-oriented enterprise. While continuously consolidating its manufacturing capabilities, it has enhanced its ability to develop markets, independent innovation, and lighting design, and has grown into a comprehensive lighting engineering service provider.
During the reporting period, the sales of Sunlight lighting products were mainly sold overseas, and the lighting products were sold through OEMs such as internationally renowned lighting manufacturers, overseas lighting wholesalers, and overseas chain terminal supermarkets.
In fact, since 2007, the company has proposed to break away from the business model based on foundry, and unswervingly shift to a business model that emphasizes both OEM and independent markets.
Up to now, we have established overseas subsidiaries in Belgium, Germany, the United States, France, Australia, Hong Kong, etc., engaged in overseas sales, and achieved sales of our own brand products by actively exploring the international market.
The domestic market implements a sales-oriented sales model, which divides the country into seven major regions according to geographical scope, and has set up offices to assist dealers to develop markets in the local area.
By 2020, LED will replace 80%-90% of the market share of the traditional lighting market. During the “Twelfth Five-Year Plan†period, emerging application markets such as general lighting, landscape lighting, and automotive lighting have become new drivers of LED market growth.
At present, the global LED industry has formed a three-legged industry distribution and competition pattern dominated by the three major regions of the United States, Asia, and Europe. Manufacturers in these regions monopolize the high-end product market.
The United States and Japan have competitive advantages in core devices such as LED chips; Europe has a competitive advantage in automotive lighting and functional lighting; China's Taiwan LED chip manufacturing and packaging capacity is the largest; South Korea's large enterprise strategy shows its latecomer advantage. The competition for patents, standards and talents has become fierce, and the speed of industrial integration has accelerated markedly.
Globally, the leading LED manufacturers are Japan's Nichia and Toyoda Gosei, Cree in the US, and Philips Lumileds and Osram in Europe, all of which have strong upstream. Technical strength and capacity.
China's lighting industry is in a period of transition, from traditional lighting to LED semiconductor lighting, from device products to application products, from simple product sales to engineering projects and solutions.
After more than 30 years of development, China's LED industry has initially formed a relatively complete industrial chain including the production of epitaxial wafers, the preparation and packaging of chips, and the application of LED products. However, domestic LED application manufacturers are in a critical period.
On the one hand, with the global energy crisis and the worsening environmental environment, governments have greatly supported the LED technology as the fourth-generation light source, coupled with the rapid development of LED technology and the efforts of LED manufacturers. The trend of LED lighting replacing traditional CFL and energy-saving lamps has become a consensus, and LED manufacturers will face a very huge market.
On the other hand, many testing standards in the domestic LED industry have not been established, and the entire market is highly competitive and disorderly. Foreign LED giants, such as Cree, Philips, Osram, etc., are targeting the Chinese LED market and actively deploying the market.
It is worth mentioning that during the “Twelfth Five-Year Plan†period, due to energy conservation, environmental protection, long life and wide application, as an important field of energy conservation and environmental protection industry, the LED industry has been included in China's strategic emerging industries, and the market penetration rate of LED lamps has appeared. A substantial increase.
Today, China has become the world's largest producer and exporter of lighting appliances, accounting for 21% of the world market. After years of rapid growth, LED lighting has established a dominant position in the lighting industry.
With the maturity of domestic LED lighting technology and the rapid expansion of industrial scale, Taiwan's Taiwanese and foreign companies have begun to transfer to China's mainland. China's mainland has become the fastest growing and most potential area for LED lighting industry.
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