If a year ago, many people were still in a "sacrificial state" for smart speakers. "I heard that it was fun, but the high prices were prohibitive." However, with the continuous advancement of artificial intelligence technology, smart speakers, as one of the most important entrances to artificial intelligence technology, have also started to “spontaneously decline†in value to attract users to “take homeâ€. For a time, smart speakers with less than one hundred yuan started to appear on the market, relying on the brand "subsidy" to seize the market, become a competitive situation in the smart speaker industry, low-priced smart speakers worth the money? Artificial intelligence depends on the "subsidy" can Effective landing?
Low-priced smart speakers can also provide value for money
When Cai Kangyong, the spokesperson of Xiaodu Smart Speaker, announced that the early adopters' price for smart speakers was only 89 yuan, many people in the industry were surprised. As a Baidu's latest smart speaker product, the price will be set at 89 yuan on the "low price", its determination to seize the market seems to have "well known." More importantly, the small smart speaker product itself also has many bright spots, the price of 89 yuan not only from the brand's strong subsidies, but also let Xiaodu intelligent speaker became the market's most "value for money" intelligence Speaker products.
According to reports, Xiaodu smart speaker uses ARM Cortex A53 quad-core processor, with a new acoustic cone design, so that small speakers provide a 360 ° no dead listening experience, in addition, Xiaodu intelligent speakers also have more rich and high quality content And skills, 10 million + massive genuine music resources, 1000 + radio stations in provinces and cities, 10 million + hours of massive audio content resources. In the IoT space, users can control multiple brands of smart home devices through smart speakers.
The smart speaker "cut down" to a hundred dollars or less, small smart speakers are not pioneers. During last year’s Double 11’s, Ali’s X1, which was originally priced at $499 under Ali artificial intelligence labs, also triggered a rush to buy at a low price of RMB 99. Through cheap methods, Tmall’s elf received millions more. Sales.
There are Baidu and Alibaba as endorsements of the brand. Whether it is a small smart speaker or a Tmall Genie, the product itself can be said to be full of sincerity, and the price below RMB 100 is undoubtedly doing a “losing loss†in the eyes of people in the industry. Sales.
Artificial intelligence platform subsidy does not lose money
"With more than 87 million active devices and more than 21.4 million monthly active devices, DuerOS is far ahead in the industry. In addition, DuerOS's ecosystem has continued to expand. There are more than 200 partners in the DuerOS. There are more than 100 control devices and more than 13,000 developers have gathered on the Due-rOS platform.†General Manager of Baidu’s Smart Life Business Group (SLG) disclosed using terminals and partners when talking about current Baidu artificial intelligence system Due-rOS. The promotion, DuerOS has now become the largest number of domestic users of artificial intelligence platform. In the eyes of people in the industry, it would be logical to use the DuerOS system's small smart speakers to further seize the market at a low price: Baidu, which has been fully transformed into artificial intelligence, is hoping to seize even artificial intelligence in the form of subsidies. The first opportunity.
"The most important aspect of artificial intelligence is human-computer interaction. User feedback and real use are the most needed for artificial intelligence." In the eyes of people in the industry, smart speakers, as an artificial intelligence product, can interact with users most effectively. The elements of demand, feedback, preferences, and habits will all interact with the artificial intelligence system through smart speakers. This also provides the best and most direct material for training artificial intelligence system algorithms and optimizing products. "An inappropriate analogy is that the platform uses the cost of subsidized products in exchange for thousands of real-user opportunities for training artificial intelligence systems. This way, the platform will not lose."
Voice interactions are becoming more and more necessary
On the one hand, various artificial intelligence platforms have subsidized smart speakers to cultivate the market. On the other hand, many consumers watch or have low operating rates. In the use of low-cost smart speakers to attract more at the same time many people in the industry expressed doubts, smart speakers will become consumers just need it?
"I'm not sure whether the smart speaker is just a market, but I can say with certainty that voice interaction must be one of our needs." Xue Xue, head of Ali AI Lab, believes that smart speakers are more interactive A kind of scene is tried, but what kind of scene will really break out finally in speech interaction, nobody can judge at present.
"Voice interaction has different needs in different scenarios." For many users, at home, they may want to be called out for a hungry voice, and about 58 households in the same city, while the company may want to use voice. Interactively invite Lucky Cat or China Talents to recruit individuals, or print documents directly. If you are in the car, voice interaction is more of a need for listening to music and navigation. Whether it is a smart speaker or other device, the "ability" of the artificial intelligence system behind it is the key to effectively satisfying the user's needs.
According to the Nanfang Daily reporter, current artificial intelligence platforms have extended and deployed artificial intelligence systems to more fields. Artificial intelligence systems such as Baidu, Alibaba, and Tencent have also been applied in the automotive and medical fields. Perhaps your conversation on smart speakers will provide value for the development of artificial intelligence in more industries.
Zhejiang Synmot Electrical Technology Co., Ltd , https://www.synmot-electrical.com