A few days ago, the Hong Kong integrated enterprise Lixin Group held a press conference at the Bannaba Stadium in Spain, announcing that its subsidiary Lai Fung Holdings Ltd. and the Spanish Real Madrid Football Club will cooperate in the construction and operation of the Zhuhai Hengqin “Innovative Party†Phase II project. The indoor interactive football experience center is expected to be completed in 2021.
Xie Anjian, general manager of the Lixin Group's Hengqin Project, said that the Football Experience Center helps to cultivate the Hengqin sports and entertainment culture, which will allow the Guangdong, Hong Kong, and Macao Greater Bay area to grow more and promote the tourism economy in the region.
A spokesperson for Real Madrid introduced that the Football Experience Center integrates sports, entertainment and high-tech elements, bringing virtual reality (VR) and augmented reality (AR) to a different simulated football training experience, bringing guests to the top football world and a taste of becoming a professional The taste of football players.
The experience center area is planned to be approximately 12,000 square meters, including the Real Madrid Football Club History Museum, various skill challenge games and sports and entertainment facilities.
According to VR Network, "Innovative Party" is located in the Hengqin Central District of Zhuhai. With the theme of cultural creativity, it is committed to creating a cultural and creative incubation base for Guangdong, Hong Kong, Macao and Taiwan.
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