According to foreign media reports, with the release of Apple's latest version of the MacBook Air in China, Apple has ushered in a faster-growing Chinese market.
When Apple's latest products formally landed in China, Chinese consumers usually do not have to queue long enough to buy the product. Take the iPhone for instance, Apple officially released it in China only two years after it was released.
But this year, after the iPhone 4 and iPad were released in the US less than four months ago, they were released in China. At present, Apple said that the company plans to launch its new MacBook Air notebook in China in mid-November. The product is only about a month old in the United States.
Analysts said that Apple has rapidly attracted many consumers through faster product launches. But Apple still has a long way to go before it can gain a significant market share in China's high-tech market. At present, according to data from research organizations in Beijing, China, Apple’s smartphones account for 5.6% of market share in China.
According to Gartner analyst Simon Ye, the share of Apple in China's personal computer market is even smaller, accounting for only 0.7%. Apple represents only a small segment of the market. The company’s notebook products are very expensive for the average Chinese consumer and they cannot afford it. Apple's new MacBook Air in China sells for 7,998 yuan.
Simon Ye said that many Chinese users also rely on the company's application store because of Apple's products, or need to buy software and media and will not consider buying the company's products. Many Chinese consumers are accustomed to using free software, and only a small percentage of users have purchasing power.
Analysts said that Apple's brand is becoming more popular in China, he will promote more sales. iPhone 4 is a good example. He has already driven a lot of sales.
When Apple's latest products formally landed in China, Chinese consumers usually do not have to queue long enough to buy the product. Take the iPhone for instance, Apple officially released it in China only two years after it was released.
But this year, after the iPhone 4 and iPad were released in the US less than four months ago, they were released in China. At present, Apple said that the company plans to launch its new MacBook Air notebook in China in mid-November. The product is only about a month old in the United States.
Analysts said that Apple has rapidly attracted many consumers through faster product launches. But Apple still has a long way to go before it can gain a significant market share in China's high-tech market. At present, according to data from research organizations in Beijing, China, Apple’s smartphones account for 5.6% of market share in China.
According to Gartner analyst Simon Ye, the share of Apple in China's personal computer market is even smaller, accounting for only 0.7%. Apple represents only a small segment of the market. The company’s notebook products are very expensive for the average Chinese consumer and they cannot afford it. Apple's new MacBook Air in China sells for 7,998 yuan.
Simon Ye said that many Chinese users also rely on the company's application store because of Apple's products, or need to buy software and media and will not consider buying the company's products. Many Chinese consumers are accustomed to using free software, and only a small percentage of users have purchasing power.
Analysts said that Apple's brand is becoming more popular in China, he will promote more sales. iPhone 4 is a good example. He has already driven a lot of sales.
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